Product Launch Coordinator

1 week ago


Karachi, Sindh, Pakistan Arthur Lawrence Full time

Company Overview

Arthur Lawrence is a dynamic and innovative organization that values creativity and collaboration. We are committed to delivering exceptional results and making a positive impact on our clients and stakeholders.

Job Summary

We are seeking a talented Marketing Executive to join our team. The successful candidate will be responsible for developing and implementing marketing strategies that drive business growth, improve brand awareness, and enhance customer engagement.

Key Responsibilities:

  1. Developing and implementing marketing strategies that drive business growth and improve brand awareness.
  2. Identifying target markets and potential customers, and creating targeted campaigns to engage them.
  3. Ensuring effective communication from the company to its target audience, and devising strategies for promotional campaign execution.
  4. Collaborating with senior management, team leads, suppliers, and staff to create and administer campaigns, and coordinate associated work.
  5. Delivering ideas and final products to senior management, team leads, and clients for review.

Requirements:

  1. Relevant experience gained within direct marketing or commercial areas such as retailing, sales and marketing will be essential.
  2. Minimum experience required in a multinational corporation: 3 years in a senior marketing role.
  3. Specialist postgraduate marketing qualifications will be advantageous.

Key Skills:

  • Excellent verbal and written communication skills.
  • Fluency in spoken and written English is a must.
  • A good head for business.
  • Good numerical skills.
  • Strong organizational skills.
  • Team-working skills.
  • The ability to delegate and motivate others.
  • Creative ability.
  • The energy and enthusiasm to deal with campaigns.
  • Using initiative and being proactive to deliver results.
  • The ability to work to deadlines and cope with the consequent pressure.
  • Strong and confident communicator: ability to sell ideas and brief peers and senior management and the marketing team.

Karachi, Pakistan



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