
Digital Marketing Campaign Specialist
4 hours ago
About the Role
We are seeking an experienced Digital Marketing Campaign Specialist to develop and execute social media campaigns that meet or exceed performance targets.
The ideal candidate will have a strong background in marketing and advertising, with a focus on social media platforms.
Responsibilities
- Create and manage Facebook ad campaigns that drive engagement and conversion rates.
- Analyze audience data to create targeted demographics for maximum impact.
- Monitor campaign metrics and make data-driven adjustments to improve ad performance.
- Conduct A/B testing to optimize ads and analyze trends to improve future campaign performance.
- Develop remarketing strategies to re-engage previous customers and retain existing clients.
- Analyze campaign data to identify trends and provide actionable insights for future campaign optimization.
Requirements
- At least 1 year of experience in managing Facebook ad campaigns, with a proven track record of success.
- Strong analytical and creative skills, with a solid understanding of marketing principles and practices.
- Proficiency in using Meta Ads Manager and other related tools.
- Excellent communication and teamwork skills, with the ability to work effectively with cross-functional teams.
- Able to manage multiple campaigns and meet deadlines in a fast-paced environment.
Location
The selected candidate must reside in Gujranwala or be able to commute daily to work from 10 AM to 6 PM.
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