Brand Marketing Strategist

2 days ago


Karachi, Sindh, Pakistan beBeeMarketing Full time
Key Responsibilities

We are seeking an innovative marketing professional to drive our brand forward.

  • Collaborate with partners to generate and implement ideas for our annual marketing plan.
  • Effectively manage relationships with various agencies, including creative, media, and production houses, to deliver day-to-day activities.
  • Work closely with our Creative Agency to develop high-quality marketing materials that align with our brand positioning, imagery, and guidelines.
  • Conduct comprehensive media planning and execution for campaigns across TV, Radio, print, and OOH channels.
  • Analyze sales data to inform brand strategy development.
  • Maintain accurate records of all investments and conduct regular variance analysis to optimize performance.
  • Plan and execute below-the-line (BTL) activities, including events, activations, exhibitions, and seminars, to amplify brand presence as needed.
  • Collaborate with our Digital team to create 360-degree campaigns and tackle other relevant tasks.

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