Digital Experience Coordinator

Key Responsibilities:

• Serve as the primary liaison between the client and internal teams across each website phase, ensuring alignment and momentum throughout the project.
• Create and manage production timelines; proactively manage delays, dependencies, and blockers to keep the project on schedule.
• Facilitate kickoff calls and lead client discovery sessions to gather business goals, technical needs, brand guidelines, and user objectives.
• Translate client requirements into cross-functional project documentation (briefs, sitemaps, content outlines, technical specs).
• Ensure SEO best practices are embedded from the start. Oversee page-level optimization including copy tone, internal linking, heading hierarchy, and keyword integration.
• Coordinate with SEO stakeholders to validate Core Web Vitals, schema readiness, and technical SEO setup prior to launch.
• Lead the internal launch readiness checklist: QA, SEO verification, content accuracy, link testing, and mobile optimization.
• Review and QA website deliverables to ensure brand fidelity and UX best practices are upheld across all pages.
• Strong skills in managing change requests, content versioning, and enforcing phase boundaries to maintain project scope and quality.
• You will be able to identify weak or off-brand copy during the design phase, providing feedback or coordinating rewrites to meet engagement and conversion standards.
• Coordinate DNS updates, indexing enablement, and Google Search Console submission.
• Deliver structured training and CMS documentation to clients during handoff.
• Act as the main conduit between client and internal teams, ensuring every design choice and interaction aligns with the brand's story, delights the end user, and supports clear, intuitive journeys.
• Build and maintain detailed production schedules, proactively surfacing risks or dependencies so the project stays on track and commitments are met.
• Run kickoff and discovery sessions that uncover business goals, technical requirements, brand nuances, and user needs—adapting in real time to evolving insights.
• Translate discoveries into concise, brand‑focused artifacts (creative briefs, sitemaps, content outlines, technical specs) that guide each phase toward an exceptional outcome.
• Advocate on behalf of the customer to ensure user flows that clearly articulate the problem the business solves, simplify navigation, and surface prominent calls-to-action to drive lead generation and conversion.
• Collaborate with SEO experts to embed best practices—keyword strategy, heading hierarchy, internal linking, schema markup, Core Web Vitals—so performance and findability are seamless.
• Lead a rigorous launch checklist—QA, performance testing, mobile optimization, content accuracy, link checks—to ensure a smooth, polished go‑live.
• Review designs and builds to spot any off‑brand, low‑impact, or conversion-blocking elements; provide focused feedback or coordinate rewrites that boost engagement and lead capture.
• Handle content versioning, change requests, and shifting priorities with transparency and flexibility—keeping project boundaries clear while accommodating what matters most.
• Coordinate DNS updates, search‑engine indexing, and Google Search Console submissions so the site transition is effortless.
• Deliver hands‑on CMS training and clear documentation that equip clients to own their site confidently from day one.

Requirements:

• 3+ years of proven experience managing end-to-end website builds in a digital agency, SaaS, or fast-paced production environment.
• Familiarity with conversion-driven design principles and optimizing user journeys for lead capture and client engagement.
• Experience translating client discovery intakes into project documentation
• Strong understanding of SEO best practices, including Core Web Vitals, content structure, schema, and on-page optimization strategy.
• Ability to own project timelines, manage dependencies, and hold phase boundaries under pressure.
• Comfortable managing projects using tools like Jira, Figma, MS365, Slack/Teams, and Google Workspace.

Nice To Haves:

• Working knowledge of WordPress + Elementor, including ability to build basic pages, apply global styles, and configure responsive behavior.
• Experience creating CMS training resources, Loom walkthroughs, or structured handoff kits.
• Health/wellness industry experience (e.g., fitness studios, healthcare, coaching).
• Basic HTML/CSS or design literacy to facilitate stronger design/dev collaboration