Construction Industry Email Marketing Expert

6 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

The ideal Email Marketing Specialist will possess a unique blend of creative and analytical skills to drive business results through email marketing campaigns.

  • Develop and execute email marketing strategies that align with our business goals and objectives.
  • Collaborate with cross-functional teams to ensure seamless execution of email marketing campaigns.
Key Responsibilities:
  1. Email Marketing Strategy Development: Create and implement email marketing plans that meet business objectives.
  2. Email Content Creation: Craft compelling email content that resonates with our target audience.
  3. Email List Management: Maintain accurate and up-to-date email lists to prevent spam complaints and ensure deliverability.
  4. Performance Analysis: Analyze campaign performance and provide insights for future optimization.

Requirements include:

  • Proven experience in email marketing within construction, estimation, or B2B services.
  • Experience managing U.S.-based email campaigns.
  • Proficiency with Mailchimp, Klaviyo, ActiveCampaign, or HubSpot.
  • Strong copywriting skills for a professional audience.
  • Understanding of construction workflows, bidding, procurement cycles.
  • Familiarity with Google Analytics, UTM tracking, and basic performance attribution.
  • Basic HTML/CSS skills are advantageous.

Preferred qualifications include a bachelor's degree, experience with construction SaaS, bid management software, lead scoring, and regional compliance knowledge.

This role offers a competitive salary, performance bonuses, remote/hybrid work, growth opportunities, and collaboration with sales and estimation teams.



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