Digital Growth Specialist

5 hours ago

Rawalpindi Cantonment, Pakistan beBeeMarketing Full time 900,000 - 1,200,000
Mobile Marketing Strategist

The role of Mobile Marketing Manager is a critical one, requiring a talented and experienced marketer to further accelerate our growth and success in the mobile space.

Job Responsibilities:
  • Develop and execute app download paid advertising campaigns to drive customer acquisition.
  • Work cross-functionally with creative teams and managed marketing agencies to develop creative assets and strong ad copy for mobile campaigns.
  • Identify opportunities to drive mobile downloads and work cross-functionally with stakeholders to implement and test those opportunities.
  • Develop and execute an organic app download strategy, including app store optimization.
  • Track and report on the performance of mobile campaigns to the organization.
  • Plan and execute methodical tests to measure the incremental value of our efforts.
  • Establish and manage relationships with external partners/agencies/publishers, including negotiating pricing terms, managing volume expectations, holding partners accountable for rigorous efficiency targets, and managing the contract and IO process.
Key Qualifications:

We are looking for someone with experience in developing strategies for and executing app download paid advertising campaigns, as well as experience working cross-functionally with creative teams and managed marketing agencies. A strong understanding of mobile marketing principles and techniques is essential for this role.

Benefits of Working as a Mobile Marketing Strategist:

  • Contribute to the development of innovative marketing strategies.
  • Collaborate with a dynamic team of professionals.
  • Stay up-to-date with the latest industry trends and best practices.

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