Senior Marketing Specialist

4 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

Job Description

We are seeking a skilled Senior Marketing Specialist to join our team. The ideal candidate will have a strong background in marketing and be able to develop and maintain brand equity.

Key Responsibilities:

  • Develop and implement marketing strategies to drive business growth.
  • Spearhead the development of category marketing strategy, including setting style guides, brand guidelines, and value proposition.
  • Work closely with cross-functional teams to deliver 360° marketing campaigns.
  • Analyze customer and market trends, competitor activities, and customer insights to inform strategic decisions.
  • Manage marketing budgets, analyze marketing performance, and measure campaign ROI.

Requirements:

  • Bachelor's degree required; MBA or equivalent degree preferred.
  • Strong written and verbal communication skills.
  • Ability to build strong relationships with internal stakeholders.
  • Detail-oriented with ability to manage multiple tasks and prioritize deadlines.

Preferred Qualifications:

  • Proficiency in Microsoft Office suite (Word, Excel, PowerPoint, Canva).
  • Excellent analytical and problem-solving skills.


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