Senior Media Director

2 weeks ago


Karachi, Sindh, Pakistan Mindshare Spain SA Full time
Role Overview

The Business Director – Digital is responsible for developing and executing digital media strategies that drive business outcomes for clients. This includes building strong relationships with clients to understand their business objectives and develop tailored strategies to meet those goals. The ideal candidate will have a background in digital media planning and buying, with a proven track record of driving revenue growth and building strong client relationships.

The responsibilities of this role include developing and executing digital media strategies that drive business outcomes for clients, building strong relationships with clients to understand their business objectives and develop tailored strategies to meet those goals, leveraging data and insights to inform media planning and optimization decisions, leading cross-functional teams to deliver high-impact campaigns and manage relationships with key stakeholders, including media vendors and creative agencies, and developing and maintaining budgets and financial plans to ensure fiscal responsibility and accountability.

Responsibilities

This role is responsible for:
  1. Developing and executing digital media strategies that drive business outcomes for clients.
  2. Building strong relationships with clients to understand their business objectives and develop tailored strategies to meet those goals.
  3. Leveraging data and insights to inform media planning and optimization decisions.
  4. Leading cross-functional teams to deliver high-impact campaigns and manage relationships with key stakeholders, including media vendors and creative agencies.
  5. Developing and maintaining budgets and financial plans to ensure fiscal responsibility and accountability.

Requirements

To be successful in this role, the candidate should have a Master's degree in marketing/media sciences or equivalent from a reputable business school, 8 – 10 years' experience in Digital Planning/Buying & leading teams in relevant fields, experience driving revenue growth with emerging opportunities and established partnerships, and strong negotiation skills.

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