Organic Lead Generation Specialist

1 day ago


Lahore, Punjab, Pakistan beBee Careers Full time

The role of the Digital Marketing Specialist is to develop and execute strategic plans for generating leads organically across digital channels and freelance marketplaces. This involves identifying and attracting potential clients through various online platforms, building and optimizing professional profiles, and driving traffic through content marketing and SEO.

Responsibilities:

  1. Develop and implement organic lead generation strategies.
  2. Manage relationships with freelance platforms and job posting sites.
  3. Build and optimize professional profiles to improve visibility and conversion.
  4. Drive traffic through content marketing, SEO, and social media engagement.
  5. Convert leads from freelance platforms into paying clients.
  6. Monitor and analyze performance metrics to optimize lead generation efforts.
  7. Collaborate with the sales and business development team to ensure smooth hand-off and lead nurturing.

Requirements:

  1. 2+ years of experience in digital marketing and organic lead generation.
  2. Expertise in SEO, content strategy, and audience targeting.
  3. Proficiency in marketing and analytics tools like Google Analytics, SEMRush, Ahrefs, and CRMs.
  4. Excellent written and verbal communication skills.
  5. Ability to work independently during night shifts.

Desirable Skills:

  1. Experience in creating high-converting proposals and project bids.
  2. Understanding of marketing funnels and lead nurturing strategies.
  3. Familiarity with cold outreach tools or LinkedIn Sales Navigator.
  4. Basic HTML/CSS or WordPress knowledge is a plus.
Level of Experience
  • Entry level
Type of Employment
  • Full-time
Field of Work
  • Marketing and Sales
Industry
  • Outsourcing/Offshoring
],

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