Digital Email Campaign Specialist

3 days ago

Lahore, Punjab, Pakistan beBeeMarketing Full time $40,000 - $80,000
Job Overview

The primary objective of this role is to craft and execute strategic email campaigns that drive customer engagement, foster loyalty, and enhance our digital presence.

Key Responsibilities
  • Develop targeted email campaigns aligned with brand awareness, lead generation, and conversion goals.
  • Compose compelling content and design visually appealing emails tailored to specific target audiences.
  • Analyze campaign performance using advanced email analytics tools, identifying areas for improvement and optimizing future initiatives.
  • Collaborate with cross-functional teams to ensure cohesive messaging and branding across all customer touchpoints.
  • Stay current with the latest best practices, tools, and industry trends in email marketing.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • At least one year of hands-on experience managing email campaigns, with a proven track record of success.
  • Proficiency in popular email marketing platforms (such as Klaviyo, Mailchimp, or similar).
  • Exceptional writing and editing skills, with a knack for creating engaging, customer-centric content.
  • Detail-oriented, analytical, and proactive mindset with a creative approach to problem-solving.

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