EdTech Digital Marketing Lead

3 days ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

Job Overview

We are seeking a highly motivated and experienced Digital Marketing Manager - Creative Director to lead our digital marketing efforts. This role involves developing and executing digital marketing strategies that drive measurable results in the EdTech space.

Your Key Responsibilities:

  • Develop and implement data-driven digital marketing strategies that meet business objectives.
  • Manage and optimize paid ad campaigns across multiple channels to achieve performance goals.
  • Lead creative direction for campaigns, ensuring alignment with brand and user needs.
  • Analyze market trends and conduct audience research to inform campaign development.
  • Collaborate with cross-functional teams to deliver cohesive results.

Requirements:

  • Bachelor's or Master's degree in marketing, business, data analytics, or a related field.
  • 2–3 years of experience in digital marketing, preferably in the EdTech industry.
  • Proven track record of success in developing and executing digital marketing strategies.
  • Expertise in Google Ads, Meta Ads, Google Analytics, SEO/SEM, and marketing automation tools.
  • Strong analytical skills with the ability to interpret data and optimize campaigns effectively.

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