Performance Marketing Expert

12 hours ago


Lahore, Punjab, Pakistan Devsinc Full time

Core Responsibilities

  • Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta (Facebook/Instagram) and LinkedIn.
  • Conduct keyword research, audience targeting, and competitor analysis.
  • Monitor campaign performance, analyze metrics, and provide detailed reports.
  • A/B testing of ad creatives, copy and landing pages.
  • Budget management and ROI optimization.
  • Stay updated with platform changes and advertising best practices.
  • Solid understanding of SEO and organic marketing.

Requirements

Required Skills

  • Google Ads certification and hands-on experience
  • Facebook Ads Manager and Business Manager proficiency
  • LinkedIn Campaign Manager experience
  • Strong analytical skills and familiarity with Google Analytics
  • Understanding of conversion tracking and attribution models
  • Experience with tools like SEMrush, Ahrefs or similar platforms

Qualification

Bachelors



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