Marketing Manager

5 days ago

Karachi Gpo, Pakistan Security Investment Bank Full time

Marketing Manager – NBFC (Car, Bike, Solar & Consumer Financing)

Location: [Karachi], Pakistan

Company: [SIBL NBFC Bank Name]

Job Type: Full-Time | On-site

About Us

We are looking for a dynamic and result-driven Marketing Manager to lead our marketing initiatives, drive customer acquisition, and strengthen our market presence.

Key Responsibilities

  • Develop and implement effective marketing strategies for all financing products (car, bike, solar, and consumer loans).
  • Plan and execute digital, outdoor, and branch-based marketing campaigns.
  • Build partnerships with dealers, showrooms, and solar companies for lead generation.
  • Manage the company's brand visibility, promotions, and public relations.
  • Conduct market research to identify customer trends and competitive opportunities.
  • Monitor campaign performance and prepare monthly reports for management.
  • Coordinate with Sales and Product teams to align marketing goals with business targets.

Requirements

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Minimum 3–5 years of experience in marketing, preferably in banking, NBFC, or consumer finance sectors.
  • Strong understanding of digital marketing, lead generation, and branding.
  • Excellent communication, negotiation, and presentation skills.
  • Proficiency in MS Office and digital marketing tools.

What We Offer

  • Competitive salary and performance-based incentives.
  • Opportunity to work in a growing and innovative NBFC environment.
  • Career growth and professional development opportunities.

Job Type: Full-time

Work Location: In person

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