National Sales Manager – Snacks

2 days ago


Lahore, Punjab, Pakistan An-Nafi Foods Full time 900,000 - 1,200,000 per year

About Us

Cucina, the flagship snacks brand of An Nafi Foods
, is redefining the snacking experience in Pakistan with bold flavors and premium quality.

The Role

We are seeking a dynamic and experienced 
National Sales Manager
 to lead our snacks division. The ideal candidate will have strong expertise in 
FMCG sales (6–8 years)
, preferably in the 
snacks category
, with proven ability to build and manage nationwide distribution networks and lead high-performing teams.

Key Responsibilities:

  • Develop and execute national sales strategies to achieve revenue and growth targets.
  • Build, strengthen, and expand distribution channels across Pakistan.
  • Lead and motivate a strong sales team to deliver consistent results.
  • Collaborate with marketing, supply chain, and trade partners for seamless market execution.
  • Analyze market trends, competitor activities, and customer insights to drive performance.

Requirements:

  • Bachelor's degree or equivalent
  • 6–8 years of FMCG sales experience, 
    with strong focus on snacks or related categories
    .
  • Proven track record of managing 
    nationwide distribution and key accounts
    .
  • Strong leadership, negotiation, and relationship-building skills.
  • Ability to manage, inspire, and grow a sales team.

What We Offer:

  • Competitive market-based salary.
  • Company-provided car.
  • Opportunity to be part of a 
    fast-growing, youth-focused snacks brand
    .

If you're passionate about FMCG sales and ready to take on a leadership role with one of Pakistan's most exciting snack brands, we'd love to hear from you



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