Creative Marketing Head

2 weeks ago


Lahore, Punjab, Pakistan ADRYD Full time 900,000 - 1,200,000 per year

Role Overview:

We are seeking a highly skilled and strategic Marketing Manager to take complete ownership of

our marketing department. You will be the mastermind behind our growth engine, responsible

for developing and executing a cohesive marketing strategy that elevates our brand and drives

measurable results. This is a leadership role for a creative and analytical individual who can

manage a talented team, build strong client relationships, and isn't afraid to be hands-on. If you

have a proven track record of driving brand recognition and growth, we want you to lead our

story.

Key Responsibilities:

1. Strategy & Leadership:


• Develop, own, and implement a comprehensive, multi-channel marketing strategy

aligned with Adryd's core business objectives.


• Conduct in-depth market research and competitor analysis to identify new

opportunities, audience insights, and strategic advantages.


• Define and manage the annual marketing budget, ensuring effective allocation of

resources to maximize Return on Investment ($ROI$).


• Establish, monitor, and report on Key Performance Indicators (KPIs) for all marketing

activities, presenting insights and recommendations to the executive team.

2. Campaign & Brand Management:


• Lead the end-to-end execution of all marketing campaigns across digital (SEO/SEM, PPC,

Social Media, Email, Content Marketing) and traditional (PR, Events) channels.


• Serve as the ultimate guardian of the Adryd brand, ensuring a consistent and compelling

message across all marketing materials and communications.


• Manage relationships with external agencies, vendors, and partners to ensure high

quality, on-time, and on-budget deliverables.


• Stay ahead of the curve with the latest marketing technologies and best practices to

keep our strategies innovative and effective.

3. Team Development:


• Lead, mentor, and inspire a team of marketing professionals, fostering a culture of

collaboration, creativity, and high performance.


• Set clear team goals, delegate tasks effectively, and conduct regular performance

reviews to support the professional development of your team

4. Client & Stakeholder Relations:


• Act as a key point of contact for clients and internal stakeholders on all marketing

related matters.


• Confidently prepare and present marketing strategies, campaign performance

reports, and data-driven insights in client meetings and executive reviews.


• Build and nurture strong, long-lasting relationships with clients, deeply

understanding their needs to ensure our marketing efforts support their success.

Requirements:


• Bachelor's degree in Marketing, Business Administration, or a related field.


• 2-to-3-year experience.


• 4+ years of progressive experience in marketing, with at least 2 years in a managerial

or team leadership role.


• Demonstrable experience in developing and executing successful marketing

strategies that have driven measurable growth.


• Strong expertise across the full marketing mix, with a deep, hands-on understanding

of digital marketing channels.


• Proven ability to manage budgets, analyze data using tools like Google Analytics, and

create insightful reports.


• Exceptional leadership, communication, and presentation skills; you can inspire a

team and confidently engage with C-level executives and clients.


• Proficiency with marketing automation software (e.g., HubSpot, Marketo), and CRM

systems (e.g., Salesforce).

Preferred:


• Master's degree (MBA or related field).


• Experience in the AdTech, SaaS, B2B, or a related technology industry.


• Proven experience in a direct client-facing or account management role.


• Strong project management skills and the ability to thrive in a fast-paced, dynamic

startup environment.

Location: DHA Phase 4

Working Hours: 10 AM - 6PM (Mon-Fri)

How to Apply: Send your resume to and with the

subject line
.


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