Email Marketing Specialist
17 hours ago
We at hashlogics seeking a highly skilled and experienced Email Marketing Specialist to join our dynamic team in Lahore. The ideal candidate will have a minimum of 3 years of relevant experience in email marketing, with a strong proficiency in using Salesforce for email campaigns. Utilize analytical tools, including Instantly, to measure campaign performance, providing actionable insights to enhance future marketing strategies.
Job Responsibilities:
- Craft persuasive marketing campaigns across email, social media, paid search, and display advertising channels to engage our diverse client base.
- Collaborate closely with our design team to develop compelling campaign assets, including landing pages, email templates, and banner ads that convert prospects into loyal customers.
- Strategically allocate campaign budgets to optimize resource utilization and drive lead generation and revenue growth in the IT sector.
- Partner with our sales team to align campaigns with their objectives, ensuring a seamless integration of marketing efforts to outperform competitors.
- The role requires a meticulous individual who can verify email and user data and extract valuable insights using tools like , Lead411, and Sales Navigator.
- Analyze campaign performance metrics and derive actionable insights to enhance future campaign strategies and maximize impact in the IT industry.
- Stay abreast of industry trends, best practices, and emerging technologies in IT to continually refine and innovate our marketing approaches.
Qualifications:
- Degree in Marketing, IT, Business, or a related field, providing a solid foundation for strategic marketing in the IT domain.
- 3+ years of experience in Email Marketing Specialist
- Proven ability to create compelling campaigns that effectively drive lead generation and sales conversion in the IT sector.
- Strong analytical skills with the ability to measure and interpret campaign performance data to optimize strategies.
- Excellent communication and collaboration skills to effectively work across teams and deliver impactful results.
- Experience with IT marketing automation and CRM platforms is advantageous, with a commitment to continuous learning and skill enhancement in IT marketing.
- Exceptional project management skills to effectively manage multiple campaigns and deadlines.
Compensation and Benefits:
Benefits:
- Biannual Increments
- Performance-based rewards
- Annual recreational tours
- Company Wide dinners
- Daily Lunch Facility
- Health Insurance
- Life Insurance
- GYM Allowance
Job Type: Full-time
Pay: Up to Rs250,000.00 per month
Work Location: In person
Application Deadline: 08/12/2024
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