Meta Ads Specialist
2 weeks ago
Job Title: Meta Ads Specialist (6 Months – 1 Year Experience)
Location: Onsite – Rawalpindi
Work Timings: 4:00 PM – 12:00 AM (Monday to Saturday)
Job Type: Full-Time
About Us:
At Sparking Asia, we specialize in helping businesses scale through data-driven digital marketing solutions. We work with e-commerce brands and local service providers to deliver measurable growth through performance marketing.
Role Overview:
We are looking for a passionate and detail-oriented Meta Ads Specialist with 6 months to 1 year of experience in running and managing Facebook/Instagram advertising campaigns. Knowledge of Google Ads is a plus. The ideal candidate should also have technical expertise in Pixel setup, Google Tag Manager (GTM), and event tracking to ensure accurate performance measurement.
Key Responsibilities:
Plan, create, and manage Meta (Facebook & Instagram) ad campaigns for e-commerce and local service businesses.
Optimize campaigns for conversions, ROAS, and lead generation.
Implement advanced tracking through Facebook Pixel, Google Tag Manager (GTM), and custom events.
Conduct A/B testing for creatives, copy, and targeting strategies.
Monitor and analyze ad performance; prepare regular reports.
Stay updated with Meta Ads best practices, policies, and trends.
Collaborate with the creative team for ad content and landing page optimization.
Requirements:
6 months to 1 year of hands-on experience in Meta Ads management.
Basic knowledge of Google Ads is a plus point.
Strong understanding of e-commerce funnels and local lead generation campaigns.
Technical skills: Pixel setup, GTM, conversion tracking, and analytics tools.
Ability to work with data and make performance-driven decisions.
Strong communication and problem-solving skills.
Nice to Have (Plus Points):
Knowledge of remarketing and custom audience strategies.
Familiarity with Shopify, WooCommerce, or other e-commerce platforms.
Certification in Meta Ads or Google Ads.
What We Offer:
Competitive salary based on experience.
A growth-focused work environment with learning opportunities.
Exposure to international e-commerce and service-based projects.
Performance-based incentives.
Apply Now: Send your CV + portfolio to
Contact:
Job Type: Full-time
Work Location: In person
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