Search Engine Optimization Content Specialist
2 weeks ago
Company Description
Bookme is Pakistan's leading travel and e-ticketing platform, simplifying travel and event bookings for users nationwide. Offering a seamless experience, Bookme allows customers to reserve tickets for buses, flights, movies, cricket matches, and other events through its user-friendly website and mobile application. The platform provides advanced booking options, flexible seat selection, and access to discounted prices and rewards to enhance savings. Designed for ultimate convenience, Bookme eliminates the hassle of queues or relying on travel agents. Visit or download the app (available for iOS and Android devices) for more details.
Role Description
This is a full-time, on-site role based in Lahore for a Search Engine Optimization Content Specialist. The specialist will be responsible for conducting keyword research, performing SEO audits, and implementing on-page SEO strategies. Additionally, the role involves building high-quality backlinks, analyzing website performance using web analytics tools, and optimizing website content to improve search engine rankings and do content writing.
Qualifications
- Proven expertise in SEO based content writing, Keyword Research, On-Page SEO, and optimizing content for search engines.
- Experience conducting SEO Audits and implementing data-driven strategies to enhance site performance.
- Proficiency in Link Building and creating effective link acquisition campaigns to improve domain authority.
- Familiarity with Web Analytics tools (e.g., Google Analytics, SEMrush, or similar platforms) to measure and report on performance.
- Strong analytical and problem-solving skills to identify and resolve SEO-related challenges.
- Excellent communication skills to collaborate with cross-functional teams.
- Knowledge of emerging SEO trends and tools is a strong advantage.
- Bachelor's degree in Marketing, Communications, IT, or a related field is preferred.
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