Strategic Business Development Manager

4 days ago

Islamabad, Islamabad, Pakistan Advergic Full time 900,000 - 1,200,000 per year

Company Description

Advergic is a leading ad optimization and ad tech platform that helps web and app publishers increase their ad revenue by a minimum of 30%. Our technology provides an intelligent layer between publishers' platforms and major ad networks to maximize revenue and user experience.

Role Description

We're looking for a 
Business Development Manager (Publisher Growth)
 to own strategic supply-side outreach at Advergic. Unlike high-volume cold outreach, this role is about 
precision targeting,
identifying the right publishers, building relationships, and onboarding them into our monetization ecosystem (HB + AdX + custom features).

What You'll Do


• Research and filter Tier-1 and mid-tier publishers (news, media, content companies, in-app) using tools like SimilarWeb, LinkedIn, our internal tools and industry reports.


• Build tailored outreach strategies (warm intros, LinkedIn touches, WhatsApp follow-ups, industry events).


• Conduct discovery conversations with publishers, diagnose pain points, like low RPMs, weak HB setups etc.


• Work closely with Ad Ops team to design onboarding plans.


• Manage the publisher pipeline in CRM, keeping status and next steps updated.


• Collaborate with founders to refine ICPs and prioritize markets (Pakistan, GCC, Tier-1).


• Build case-led credibility: share success stories and quick wins to convert prospects.

What We're Looking For


• 1-3 years in ad-tech BD, publisher partnerships, or digital media sales.


• Good understanding of 
ad-tech, AdX, Prebid, GAM
 (not deep ops, but fluent enough).


• A natural relationship builder - able to open doors, build trust, and guide publishers through change.


• Research-first mindset: can cherry-pick high-value publishers instead of sending mass emails.


• Comfort with tools: HubSpot (or any CRM), LinkedIn Sales Navigator, SimilarWeb, Google Analytics.


• Excellent communication skills: can explain technical monetization in simple words to publishers.


• Hustle + ownership: proactive in hunting opportunities, but also structured in follow-ups.


• Must be based in 
Islamabad
 and able to work full-time 
on-site
 at our office.

Compensation & Benefits


• 
Industry-competitive salary package
 aligned with your experience and expertise.


• 
Performance-based incentives/bonuses
 tied to publisher onboarding and revenue milestones.


• 
Health coverage
 for you and your dependents.


• A collaborative culture with direct founder-level mentorship.


• Opportunity to grow into a regional leadership role as Advergic expands into UAE, US, Europe, and GCC.

 How to Apply

Ready to help shape the future of ad-tech in Pakistan while learning from the inside out?

Apply via LinkedIn or send your resume to 

 with the subject line: 
Business Development Manager – Advergic.

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