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Performance Marketing Associate

2 weeks ago

Islamabad, Islamabad, Pakistan Devtrest Private Limited Full time 500,000 - 700,000 per year

About Us

Devtrest Pvt Ltd is a fast-growing automation and SaaS company, providing custom business systems using GoHighLevel, Make, Zapier, and ManyChat. We build advanced marketing, sales, and support automation solutions for clients across multiple industries.

As we continue to grow, we're looking for a Digital Marketing Associate who is highly skilled in media buying and campaign optimization. This is a key role for someone who lives and breathes Google Ads, Meta Ads, and understands how to combine creativity with data-driven decision-making to maximize ROI.

Key Responsibilities

  • Manage and optimize paid advertising campaigns on Google Ads and Meta Ads (Facebook/Instagram).
  • Plan, execute, and refine media buying strategies to drive conversions and brand growth.
  • Conduct A/B testing on creatives, copy, and audiences to identify high-performing strategies.
  • Monitor budgets, adjust bids, and maximize campaign ROI.
  • Use Google Analytics, Meta Business Suite, Meta Developers tools, and other platforms to track performance.
  • Collaborate with the content, design, and video teams to create compelling ad creatives.
  • Stay updated on industry trends, ad policies, and new features to maintain a competitive edge.
  • Provide regular performance reports and actionable insights to leadership.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
  • Minimum 2 years of hands-on experience in media buying and digital advertising.
  • Proven expertise in Google Ads & Meta Ads (certifications are a plus).
  • Strong understanding of audience targeting, remarketing, and funnel strategies.
  • Proficiency with A/B testing and performance optimization.
  • Knowledge of Meta Business Suite, Ads Manager, and Meta Developers tools.
  • Analytical mindset with the ability to make data-driven decisions independently.
  • Creative thinker with a marketing-first mindset and attention to detail.

What We Offer

  • Competitive salary package.
  • Onsite work culture in Islamabad.
  • Opportunities for professional growth, certifications, and training.
  • A collaborative and supportive team environment.
  • Exposure to SaaS, automation, and the global digital marketing ecosystem.

Job Type: Full-time

Pay: Rs50, Rs70,000.00 per month

Application Question(s):

  • Please share a link to your portfolio or past campaign results (Google Ads/Meta Ads dashboards, case studies, or screenshots).
  • Do you hold any Google Ads or Meta Ads certifications? If yes, please provide the details.
  • What is the largest monthly ad spend you have managed, and on which platform?
  • Briefly describe a successful paid campaign you managed. What strategies did you use to improve performance?

Experience:

  • Meta Ads: 3 years (Required)
  • Google Ads: 2 years (Required)

Language:

  • fluent english (Required)

Location:

  • Islamabad (Required)

Work Location: In person