Digital Marketing Officer
7 days ago
About AMA Energy Solar
AMA Energy Solar is a leading renewable energy company dedicated to promoting sustainable solar solutions across Pakistan. We empower homes and businesses to switch to clean energy through innovation, quality, and measurable marketing performance.
We're looking for a passionate
Digital Marketing Officer
with solid experience in
Meta (Facebook & Instagram)
and
Google Ads
campaigns to help us expand our digital reach and generate high-quality leads.
Key Responsibilities
- Plan, create, and manage
Meta (Facebook & Instagram)
and
Google Ads
campaigns focused on
lead generation
.
- Handle
budget management, audience targeting, bidding strategies,
and
A/B testing
.
- Optimize campaigns for maximum
ROI
through continuous tracking and data analysis.
- Set up and monitor
conversion tracking
using
Meta Pixel, GA4, and Tag Manager
.
- Collaborate with the creative team to produce
eye-catching ad copies and visuals
.
- Prepare weekly
performance reports
and suggest actionable improvements.
- Stay updated on the latest
digital marketing trends and algorithm changes
.
Requirements
- 1–2 years of proven experience
managing
Meta & Google Ads
campaigns.
- Strong understanding of
digital advertising metrics, tracking, and targeting.
- Hands-on experience with
Meta Ads Manager
,
Google Ads
, and
Google Analytics (GA4)
.
- Knowledge of
lead generation
,
remarketing
, and
conversion optimization
.
- Bachelor's degree in
Marketing, Business, or a related field
.
- Meta Blueprint
or
Google Ads Certification
(preferred).
What We Offer
Opportunity to grow in a
fast-growing solar energy company
Creative and performance-driven work culture
Hands-on experience in
real-world digital lead generation
Training and mentorship from senior marketing professionals
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