Digital Marketing Lead

2 weeks ago

Lahore, Punjab, Pakistan AlHaadi Mobilya (SMC-PVT) Ltd Full time 1,200,000 - 1,800,000 per year

Job Title: Sales & Digital Marketing Lead

Company: Enza Home – Lahore Showroom

Location: DHA Phase 6, Lahore

Job Type: Full-Time

Experience: 3–5 years

Education: Bachelor's degree in Marketing, Business Administration, or a related field

About Enza Home:

Enza Home, a brand by Turkey's Yataş Group, offers modern, elegant, and functional furniture and lifestyle products. The Lahore showroom is designed to inspire, offering customized interior solutions for modern homes.

We're looking for a dynamic and driven Sales & Digital Marketing Lead to manage online branding while driving showroom sales through creative campaigns and hands-on customer engagement.

Role Overview:

As the Sales & Digital Marketing Lead, you will play a dual role:

  • Drive walk-in and online sales by engaging clients and closing deals.
  • Develop and execute digital marketing strategies to build Enza Home's online presence and attract high-quality leads.

Key Responsibilities:Sales Responsibilities:

  • Welcome and consult walk-in clients at the showroom.
  • Understand customer needs, preferences, and space layouts to recommend Enza Home solutions.
  • Convert leads from digital campaigns into successful in-store or virtual sales.
  • Meet monthly sales targets and maintain a high standard of customer service.

Digital Marketing Responsibilities:

  • Plan and execute marketing campaigns across platforms (Instagram, Facebook, Google, WhatsApp, etc.).
  • Manage social media accounts and create engaging content using Enza Home visuals and branding guidelines.
  • Run paid ad campaigns (Meta Ads, Google Ads) with targeted objectives (e.g., traffic, conversions, lead generation).
  • Monitor and optimize campaign performance (CPC, CTR, ROAS).
  • Capture, edit, and schedule content (product shoots, client testimonials, showroom tours).
  • Manage the digital lead funnel and follow up on inquiries through CRM or direct outreach.

Requirements:

  • Proven experience in both sales and digital marketing (ideally in retail, furniture, or home décor sectors).
  • Strong command over digital platforms, ad managers, and basic analytics tools.
  • Strong communication and customer-handling skills.
  • Creative mindset with an eye for design and aesthetics.
  • Photography or basic graphic editing skills (Canva, Adobe tools, etc.) is a plus.
  • Ability to work onsite at DHA Phase 6 showroom.

What We Offer:

  • Competitive salary with performance-based commission
  • A creative and professional work environment
  • Discounts on Enza Home products
  • Growth opportunities within the Enza Home brand in Pakistan
  • Training in both sales and international furniture trends

Job Type: Full-time

Pay: Rs80, Rs100,000.00 per month

Work Location: In person

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