Lead Generation Specialist for IT Services

2 days ago


Karachi, Sindh, Pakistan Dynamic STC Full time 1,200,000 - 1,800,000 per year

We are a Top Rated Upwork client with over $100,000 earned and a 100% Job Success Score, looking to hire a dedicated Lead Generation Specialist to serve as a key member of our team. This specialist will scale our IT services business, which focuses on design, development, and customer care solutions.

We require a proven professional who can effectively manage our established profile and drive new business acquisition.

Your core responsibility is maximizing the potential of our highly successful Upwork profile by writing personalized, successful proposals to secure high-value projects and client interviews.

As our dedicated specialist, you will also manage and execute strategic outreach across three critical channels: designing and running personalized cold email sequences, implementing a targeted outreach plan on LinkedIn for relevant decision-makers, and managing personalized direct message strategies on Instagram.

We are looking for a highly proficient candidate who excels in generating leads specifically for IT services. You must be able to provide clear, weekly reports on all performance metrics, ensuring we are constantly optimizing based on data. Proficiency in all four areas. ​Upwork bidding, Email, LinkedIn, and Instagram ​is non-negotiable for this role.

This is an opportunity for a secure, long-term employment arrangement.

To apply, please describe your most successful lead generation campaign for a B2B IT service, including the specific channels you used and one concrete, measurable result you achieved (e.g., a 5% cold email reply rate or a 30% increase in qualified leads). This detail will allow us to assess your relevant experience immediately.

Job Types: Full-time, Part-time

Pay: Rs50, Rs70,000.00 per month

Expected hours: 40 per week

Work Location: In person



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