Email Marketing Specialist

2 weeks ago

Karachi ShahraEFaisal, Pakistan Turn Up Technologies Full time 960,000 - 1,200,000 per year

About Turn Up Technologies:Turn Up Technologies is one of the fastest-growing IT companies operating globally, with offices in Karachi, UK, Canada, and UAE. We specialize in delivering innovative technological solutions to a diverse range of clients, helping them achieve their business goals through cutting-edge technology and expert services.

Position Overview:Turn Up Technologies is seeking a skilled Email Marketing Specialist to join our dynamic team at the Karachi Development Centre. The ideal candidate will have a minimum of 2 years of experience in email marketing, particularly for IT and Marketing Services. This role requires a proactive individual who can effectively utilize the data provided by the Lead Generation Specialist to create and execute successful email marketing campaigns.

Key Responsibilities:

  • Develop and implement email marketing campaigns to promote IT and Marketing services.
  • Use data provided by the Lead Generation Specialist to create targeted email lists.
  • Craft engaging and persuasive email content to drive lead conversion and customer retention.
  • Segment email lists based on criteria such as industry, job title, and previous interactions.
  • Design visually appealing email templates that align with the company's branding.
  • Conduct A/B testing to optimize email performance and improve open and click-through rates.
  • Monitor and analyze email campaign performance, providing regular reports and insights.
  • Ensure compliance with email marketing best practices and regulations, including GDPR.
  • Collaborate with the sales and marketing teams to align email marketing efforts with overall business goals.
  • Continuously explore new email marketing tools and techniques to enhance campaign effectiveness.

Qualifications:

  • Minimum of 2 years of experience in email marketing, preferably in the IT and Marketing services industry.
  • Proven track record of successful email marketing campaigns and achieving targets.
  • Excellent written communication skills with a strong attention to detail.
  • Proficiency in using email marketing platforms such as Mailchimp, HubSpot, or similar.
  • Strong analytical skills to interpret email campaign data and optimize performance.
  • Knowledge of email marketing best practices and regulations.
  • Ability to work independently and as part of a team.
  • Strong organizational and time management skills.

Preferred Skills:

  • Experience with HTML/CSS for email template design.
  • Familiarity with CRM systems and data segmentation.
  • Knowledge of the IT and Marketing services industry.

What We Offer:

  • Competitive salary.
  • Opportunities for professional growth and development.
  • A collaborative and innovative work environment.
  • The chance to work with a talented team on exciting projects.

If you are a passionate email marketing professional with a commitment to driving business growth and a desire to make a significant impact, we encourage you to apply for the Email Marketing Specialist position at Turn Up Technologies.

Turn Up Technologies is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Type: Full-time

Pay: Rs80, Rs100,000.00 per month

Application Question(s):

  • Please mention your current company name and current salary package.
  • Please mention your expected salary package.
  • Please mention your expected date of joining.
  • Please mention your qualification.
  • Are you comfortable with the shift timing of 1-10 PM?

Experience:

  • Email Marketing: 2 years (Required)

Work Location: In person

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