Sales Business Development Manager
2 weeks ago
Role Purpose
The Business Development Manager will be responsible for driving revenue growth through the acquisition of new clients and the expansion of existing accounts. This role requires a commercially minded professional with proven expertise in design and marketing services, combined with strong capability in supporting integrated marketing and social media initiatives.
Key Responsibilities
- Proactively identify, develop, and convert new business opportunities to meet revenue targets.
- Manage the full business development cycle: prospecting, qualification, proposal, negotiation, and closure.
- Build and sustain long-term relationships with clients, acting as a trusted advisor to understand their needs and deliver tailored solutions.
- Collaborate cross-functionally with design, marketing, and delivery teams to ensure client requirements are met to the highest standards.
- Provide strategic input into the company's marketing and social media plans to enhance lead generation and brand visibility.
- Analyse market trends, competitor activity, and client feedback to inform growth strategies.
- Report on pipeline development, sales performance, and key account activity to senior leadership.
Performance Metrics / Targets
- Acquire a minimum of
6-10 new clients per quarter
(dependent on project size/value). - Generate
new business revenue annually
. - Maintain a
conversion rate of at least 25–30%
from qualified leads to closed business. - Contribute to a
30% increase in inbound leads from social media campaigns within 6 months
. - Deliver
10–15% year-on-year growth
in revenue from existing accounts.
Skills and Experience
- Demonstrated success in business development, sales, or account management within design, marketing, or related creative services.
- Strong understanding of marketing and design principles, with the ability to communicate value to clients at a senior level.
- Knowledge of social media marketing strategy and its role in business development.
- Excellent interpersonal, negotiation, and presentation skills.
- Self-motivated, target-driven, and capable of working both independently and collaboratively.
Desirable Attributes
- Established network within the design, marketing, or creative services sectors.
- Experience shaping marketing strategies or contributing to campaign planning.
- Analytical mindset with the ability to translate insights into actionable plans
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