Digital Performance Marketing Manager

2 days ago

Karachi, Sindh, Pakistan Sunday Bazar Full time 1,200,000 - 1,800,000 per year

Job Title: Digital Performance Marketing Manager

Company: Sunday Bazar (Online Thrift Store)

Location: Model Colony, Gulshan-e-Jami, Malir, Karachi

Job Type: Full-Time | Onsite

Working Hours: 10:00 AM – 7:00 PM (Monday to Saturday)

Openings: 1

Urgency: Immediate Hiring

About Sunday Bazar

Sunday Bazar is Pakistan's top online thrift platform, offering pre-loved fashion and lifestyle items at unbeatable prices. We're looking for a Digital Performance Marketing Manager who can take charge of paid marketing campaigns, optimize ad performance, and lead our overall marketing growth strategy.

Key Responsibilities

  • Strategize, launch, and scale Meta Ads campaigns ensuring high ROAS.
  • Design and refine conversion funnels to improve sales performance.
  • Execute campaigns aligned with inventory updates and promotions.
  • Supervise content and design teams to develop impactful ad creatives.
  • Coordinate with developers to enhance CRO and website performance.
  • Analyze marketing metrics such as ROAS, CAC, LTV, CTR, and CPM.
  • Conduct market and competitor research, preparing monthly performance plans.

Requirements

  • Proven experience handling large-scale ad budgets (7–8 figures PKR/month).
  • Expertise in Meta Ads is essential; knowledge of Google Ads, Email, or WhatsApp marketing is a plus.
  • Deep understanding of e-commerce operations and stock cycles.
  • Strong analytical mindset with a focus on data and deadlines.
  • Leadership skills to manage creative and technical teams effectively.

What We Offer

  • Competitive pay package based on experience.
  • Opportunity to handle substantial ad budgets and drive real growth.
  • Creative freedom and room for experimentation.
  • Supportive, performance-driven work culture.

How to Apply

Send your updated resume to or WhatsApp at

Job Type: Full-time

Pay: Rs100, Rs150,000.00 per month

Ability to commute/relocate:

  • Karachi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • What is your Current Salary?
  • What is your Expected Salary?
  • Is it feasible for you to commute to Model Colony, Gulshan-e-Jami, Malir?

Education:

  • Bachelor's (Required)

Experience:

  • Performance: 3 years (Required)

Language:

  • English (Required)

Location:

  • Karachi (Required)

Work Location: In person

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