Search Engine Optimization Executive

2 weeks ago

Lahore, Punjab, Pakistan Diputech Full time 800,000 - 1,200,000 per year

Job description:

Responsibilities:

  • Implement on-page and off-page SEO strategies to improve website ranking and visibility.
  • Optimize website content, including landing pages, blog posts, and product descriptions, ensuring effective use of target keywords.
  • Conduct comprehensive keyword research to identify high-value, relevant keywords.
  • Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and other SEO tools like SEMrush, Ahrefs, Moz, or equivalent.
  • Track, report, and analyze website analytics.
  • Stay updated on the latest SEO trends, algorithm changes, and best practices to maintain competitive advantage.
  • Provide actionable recommendations for website improvements based on SEO analysis and performance metrics.
  • Collaborate with content creators, web developers, and marketing teams to implement SEO best practices organization-wide.
  • To enhance website authority and rankings, execute strategic off-page SEO techniques, including link-building campaigns.
  • Perform competitor analysis to identify growth opportunities and trends in the e-commerce and retail industries.
  • Optimize technical SEO elements such as site speed, mobile responsiveness, and schema markup for improved user experience and rankings.
  • Proven experience in ranking websites on multiple search engines, including Bing.
  • Deep understanding of Bing Webmaster Tools with the ability to optimize for indexing and crawling specific to Bing.

Qualifications:

  • Bachelor's degree in Marketing, Computer Science, or a related field.
  • 3+ years of proven experience in SEO, with a focus on both on-page and off-page strategies.
  • Experience in the e-commerce or retail industry is a strong plus.
  • Strong analytical skills to interpret website performance metrics and identify optimization opportunities.
  • Excellent written and verbal communication skills to collaborate across teams effectively.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Salary: Based on Experience

Job Type:
In-Person

Location: MM Alam Road, Gulberg 3 Lahore

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