Performance Marketing Executive

3 weeks ago

Lahore, Punjab, Pakistan Software Finder Careers Full time

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Position Summary:

We are looking for a dynamic and results-driven Performance Marketing Executive to manage, optimize, and report on Google and Meta ad campaigns. The ideal candidate will have 1-2 years of experience in paid digital advertising with a strong understanding of campaign management, optimization, and analytics.

Key Responsibilities
  1. Manage and optimize Google Ads and Meta Ads campaigns to drive performance and ROI.
  2. Monitor daily campaign performance and make data-driven recommendations for improvements.
  3. Prepare and deliver detailed reports on campaign performance, KPIs, and insights.
  4. Create and implement paid media strategies to drive brand awareness, engagement, and conversions.
  5. Collaborate with internal teams to develop creative assets for campaigns.
  6. Conduct A/B testing and optimize ad creatives, targeting, and bidding strategies.
  7. Stay updated on the latest trends, best practices, and platform updates for Google Ads and Meta Ads.
Skills and Qualifications
  1. 1-2 years of experience in managing Google and Meta Ads campaigns.
  2. Strong analytical skills and the ability to interpret data to drive decisions.
  3. Proficiency in Google Ads Manager, Meta Ads Manager, Google Analytics, and related tools.
  4. Ability to manage multiple campaigns simultaneously while ensuring high performance.
  5. Strong communication skills and attention to detail.

Software Finder is a leading B2B SaaS marketplace that helps businesses discover, compare, and select the right software solutions. Our platform connects companies with tailored software options based on their unique needs, supported by verified reviews and expert insights.

With a growing portfolio of software categories and a global user base, Software Finder is committed to simplifying the software selection process and empowering businesses to make informed decisions.

Our team is driven by a shared mission to innovate, collaborate, and deliver value to our users. As we continue to grow, we are always looking for talented individuals who are passionate about technology, customer success, and making an impact.

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