Manager Performance Marketing

4 weeks ago

Karachi, Sindh, Pakistan Careem Full time

Join to apply for the Manager Performance Marketing role at Careem.

About the Company
Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an inspiring organization. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region's best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

About The Team
We are looking for a Manager Performance Marketing to join our world-class growth marketing team to champion marketing excellence with a paid media focus. You will oversee Careem's acquisition strategies, ensuring quality and developing best practices. Digital strategies include performance marketing and branding across Paid Search, Paid Social, Display Programmatic, and Video. Careem is data and performance-driven, and we want someone who can demonstrate innovation across performance marketing and data analytics, coming from a performance marketing background with a strong connection to data.

What You'll Do

  • Oversee Careem's digital performance marketing efforts.
  • Ensure that business requirements and project briefs are well understood, converted into internal documents, and clearly communicated to the team.
  • Address business issues efficiently.
  • Oversee implementation across all channels.
  • Manage Performance Marketing and Branding across Paid Search, Paid Social, Display Programmatic, and Video.
  • Demonstrate innovation in performance marketing and data analytics.
  • Build and maintain close relationships with internal digital strategy planners and media partners.
  • Set annual media strategies for all categories and lead account development plans to maximize long-term performance and growth.

What You'll Need

  • Extensive PPC and data-driven digital strategy experience.
  • Proficiency with Google Marketing Platform (SA 360, DV 360, GA 360, Campaign Manager).
  • Understanding of attribution models and experience working with MMPs like Adjust.
  • Experience with dashboarding tools like Looker Studio.
  • Experience with optimizing app campaigns.
  • Experience with automation of tasks.
  • Ability to devise strategies, proposals, and pitch to the business.

What We'll Provide You

We offer opportunities to drive regional impact while learning and growing. As a full-time Careem employee, you will be able to:

  • Work and learn from inspiring colleagues.
  • Contribute to a purposeful organization with regional impact.
  • Explore new learning and growth opportunities daily.
  • Work 4 days a week in the office and 1 day remotely, with 30 days of remote work annually and unlimited vacation days. Tech roles may have a different schedule.
  • Access healthcare benefits and fitness reimbursements.
Seniority Level
  • Mid-Senior level
Employment Type
  • Full-time
Job Function
  • Research, Analyst, and Information Technology
Industries
  • Technology, Internet, and IT Services and Consulting

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This job posting is active and not expired.

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