
General Manager Product And Pricing
2 weeks ago
General Manager Product and Pricing
Functional CompetenciesSet Pricing policies and guidelines
- Develop appropriate pricing guidelines, analysis tools, and pricing strategy.
Gather information
- Mine historical pricing data from organization and market competitors.
- Lead effective price reviews on large opportunities through market intelligence with cross-functional divisional staff teams.
Develop optimal pricing proposal
- Develop strong in-house analytic capabilities in order to perform various pricing analysis that produce the optimal pricing proposal.
- Monitor and evaluate team's analytic work, ensure high level of support to product owners.
Conduct portfolio analysis
- Analyze market performance of products and product lines (financial, product performance).
- Identify performance gaps and translate into marketing actions.
Determine product strategy and revenue plans
- Define product strategy based on market analysis.
- Establish revenue plan by product.
- Develop revenue targets for business and cascading them to all regions.
Develop products and bundles
- Develop product suggestions from customer need insight.
- Identify new product and service opportunities.
- Determine and develop cross bundling opportunities.
Create promotional activities
- Devise promotional plan utilizing marketing communication and business analytics.
- Oversee the launch and execution plans of marketing.
Product support to sales
- Support product sales (tools & trainings) and interact with channel management.
- Monitor sales and revenues with respect to products and services.
- Monitor target achievement at regional and consolidated level.
Managing platforms
- Act as liaison for IT and Technical in platform development for products and feature release.
- Finalization of business scope to develop and upgrade platforms.
Experience
- 12 years sales/marketing experience.
Educational Qualifications
- Master's degree in Business/Eng.
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