Digital Marketing Specialist

14 hours ago

Rawalpindi Cantonment, Pakistan beBeedigital Full time 800,000 - 1,200,000

We are seeking a highly skilled digital marketing specialist to lead our search engine optimization and marketing efforts.

Key Responsibilities:
  1. Analytical Insight: Conduct thorough analyses, collect data, identify trends, and gain insights to maximize ROI in paid search campaigns.
  2. Marketing Expertise: Monitor, report, and analyze website analytics and PPC initiatives and campaigns.
  3. Campaign Management: Effectively manage campaign expenses, estimate monthly costs, and reconcile discrepancies.
  4. Content Optimization: Optimize copy and landing pages for search engine marketing.
  5. Keyword Research: Perform ongoing keyword discovery, expansion, and optimization.
  6. SEO Strategies: Research and implement search engine optimization recommendations.
  7. Competitor Analysis: Research and analyze competitor advertising links.
  8. Link Building: Develop and implement a link building strategy.
  9. Collaboration: Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code.
  10. Content Creation: Work with editorial and marketing teams to drive SEO in content creation and content programming.
  11. Website Optimization: Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Job Details

Information Technology and Services - Rawalpindi, Pakistan.

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