Digital Content Specialist

2 weeks ago

Karachi, Sindh, Pakistan beBee Careers Full time

Role Summary:

  • We are seeking an accomplished Marketing Content Writer to craft compelling email campaigns and marketing content that resonates with our audience.

This individual will be responsible for planning, writing, and scheduling high-converting email campaigns, building and maintaining segmented mailing lists, collaborating with the design team, and analyzing campaign performance.

The ideal candidate will possess strong command of written English, excellent grammar and storytelling skills, and familiarity with email marketing platforms.

In addition, this role involves writing engaging and informative content for course pages, blog posts, website banners, social media, and landing pages, translating complex ideas into simple language, researching industry trends, and collaborating with instructors and the marketing team.

Key qualifications include a Bachelor's degree in Marketing, Communications, English, or a related field, 1–3 years of experience in email marketing and content writing, and ability to work independently and manage multiple tasks in a deadline-driven environment.

We are looking for a detail-oriented professional who can deliver high-quality content that meets brand positioning and conversion goals. If you have a passion for writing and a keen eye for detail, we encourage you to apply.

Responsibilities:

  • Email Marketing
    • Plan, write, and schedule high-converting email campaigns
    • Build and maintain segmented mailing lists
    • Collaborate with the design team
    • Analyze email campaign performance
  • Marketing Content Writing
    • Write engaging and informative content
    • Translate complex ideas into simple language
    • Research industry trends
    • Collaborate with instructors and the marketing team

Requirements:

  • Bachelor's degree in Marketing, Communications, English, or a related field
  • 1–3 years of experience in email marketing and content writing
  • Familiarity with email marketing platforms
  • Ability to work independently and manage multiple tasks

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