Digital Marketing Specialist

4 weeks ago


Lahore, Punjab, Pakistan HR POD - Hiring Talent Globally Full time

Job Summary

We are seeking a highly motivated and detail-oriented Digital Marketing Associate to join our team at HR POD - Hiring Talent Globally. As a key member of our marketing team, you will be responsible for assisting with various digital marketing tasks, including web development, content creation, and campaign management.

Key Responsibilities

  • Assist with web development tasks, including updating website content and troubleshooting minor issues.
  • Support the implementation of website enhancements and ensure optimal site functionality.
  • Help manage and update WordPress sites, including content updates and plugin management.
  • Learn to customize themes and optimize sites for better performance and user experience.
  • Assist in creating and managing Google Ads campaigns, including keyword research and ad copy development.
  • Monitor campaign performance and support optimization efforts to improve results.
  • Collaborate with the marketing team to execute digital marketing strategies and campaigns.
  • Contribute to content creation, social media updates, and email marketing initiatives.
  • Help track and report on key performance metrics to measure campaign effectiveness.

Requirements

  • Bachelor's degree in Marketing, Computer Science, Web Development, or a related field, or relevant coursework/experience.
  • Good analytical skills and attention to detail.
  • Strong interest in digital marketing and excellent communication.
  • Familiarity with WordPress and its functionalities.
  • Introductory knowledge of Google Ads and digital advertising concepts.
  • Basic understanding of web development principles (HTML, CSS, JavaScript) and web design.


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