Chief Brand Officer

4 days ago

Karachi, Sindh, Pakistan beBeeBranding Full time
Brand Management Role

This role involves overseeing the development and implementation of a comprehensive brand strategy to drive business growth, enhance market share and build customer engagement.

Main Responsibilities:
  • Develop and execute a brand strategy that aligns with business objectives, leveraging market analysis and consumer insights.
  • Manage product portfolios, monitoring performance, identifying opportunities for improvement and managing product life cycles.
  • Analyze market trends, competitor landscape and consumer behavior to inform brand growth and differentiation strategies.
  • Collaborate with cross-functional teams to develop and launch new products or enhance existing ones, ensuring alignment with overall brand strategy.
  • Plan and execute marketing campaigns and promotional activities to increase brand awareness and drive sales.
  • Work closely with sales teams to provide them with necessary tools and resources to effectively sell products.
  • Maintain strong relationships with suppliers, retail partners and distributors.
Required Skills and Qualifications:
  • Strategic thinking and planning.
  • Cross-functional collaboration and communication.
  • Analytical skills and market analysis.
  • Brand management and marketing expertise.
  • Strong problem-solving and decision-making skills.
Benefits:
  • Foster an inclusive work environment that values diversity and supports employees from diverse backgrounds.
Education and Experience:
  • Graduate degree preferred.
  • 8-10 years of relevant experience in brand management or a related field.

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