Marketing Performance Specialist

7 days ago


Lahore, Punjab, Pakistan EWS Group Full time

About Enspire for Enterprise:

We are a leading digital marketing agency that specializes in providing innovative digital marketing solutions to businesses.

With a focus on driving exceptional performance, we combine analytical expertise with creative problem-solving to deliver measurable results and unmatched client satisfaction.

The Role:

As a Digital Advertising Analyst, you will be responsible for executing and optimizing paid media campaigns, identifying and resolving performance issues, refining and scaling campaign strategies, collaborating on insights and reporting, and staying ahead of industry trends.

You will work closely with our dynamic Digital Advertising team to drive consistent delivery of strong outcomes across PPC, Display, and Social Advertising campaigns.

Your primary responsibilities will include managing all aspects of PPC, Display, and Social Advertising campaign setup and ongoing optimization, including keyword research, campaign creation, targeting strategies, account setup, and detailed performance analysis across platforms.

You will also be responsible for proactively researching and addressing performance gaps, account setup challenges, and optimization opportunities to ensure consistent delivery of strong outcomes across PPC, Display, and Social Advertising campaigns.

Additionally, you will continuously optimize and expand our advanced product suite to design and deliver consistent, scalable campaigns across multiple advertising channels, ensuring exceptional performance for a diverse client portfolio.

As a key member of our team, you will partner with internal stakeholders to generate actionable insights, delivering both account-level performance improvements and strategic relationship-building insights for PPC, Display, and Social Advertising efforts.

You must have a strong understanding of the latest innovations, trends, and best practices in PPC, Display, and Social Advertising to drive continuous improvement and innovation in campaign strategies.

The ideal candidate will have 1 or more years of experience in Digital Advertising, a Bachelor's degree, and strong Excel skills.

Certified Google Advertising Professional (basic and advanced) is a strong plus.

You must be an organized self-starter who can work independently, execute quickly, and move to the next task.

A strong project management and prioritization skillset, attention to detail, ability to drive consistently high-quality work under tight timeframes, and excellent interpersonal written and verbal communication skills are essential for this role.

Key Responsibilities:
  • Execute and Optimize Paid Media Campaigns
  • Identify and Resolve Performance Issues
  • Refine and Scale Campaign Strategies
  • Collaborate on Insights and Reporting
  • Stay Ahead of Industry Trends


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