
E-commerce Leader
1 day ago
Lead the strategic direction and development of e-commerce operations to ensure a best-in-class customer experience, driving traffic/sales and delivering increased efficiency/profitability. Manage a team of web developers, designers, and marketing specialists accountable for achieving online sales targets and evolving CRM strategies.
Key Responsibilities:
- Develop and maintain the technical infrastructure and architecture of all e-commerce websites.
- Manage online advertising initiatives including SEO, paid search, natural search, and affiliate marketing.
- Support and partner with the E-commerce Sales team to maximize efficiency and profitability through online initiatives.
- Supervise the website design and development team to guide new content and functionality enhancements.
- Identify and prioritize customer scenarios, creating strategy around customer experience and target markets.
- Conduct competitive analysis to ensure consistent online excellence in terms of customer experience and promotional/merchandising/pricing effectiveness.
Requirements:
- Proven track record of success in e-commerce leadership roles.
- Expertise in web development, design, and marketing.
- Strong analytical skills with ability to interpret data and drive optimization efforts.
- Excellent communication and leadership skills.
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