Ecommerce Sales And Marketing Manager Position

5 days ago


Lahore, Punjab, Pakistan OneWood Full time
Digital Sales And Marketing Role

We are seeking an experienced Digital Marketing/Sales Manager to oversee the sales and marketing/e-commerce store for a European brand.

Job Overview

The job is based in Lahore, Pakistan, and requires a candidate with a degree from a good university, excellent command over English, and at least 4 years of relevant experience with outstanding references.

Responsibilities
  • Develop and execute a multi-channel B2C marketing and communications strategy with a focus on digital scale-up.
  • Design and implement digital marketing plans that drive growth and revenue.
  • Analyze data and provide actionable insights to inform strategic decisions.
  • Manage online budgets and optimize campaigns for maximum ROI.
  • Conduct A/B and MVT testing to improve user experience and conversion rates.
  • Prepare timely reports for senior management on sales, revenue, and key trends.
  • Oversee the customer journey from start to finish, ensuring seamless experiences across all touchpoints.
  • Drive conversion optimization and manage customer service and fulfillment departments.
Requirements
  • Become immersed in our clients' brands, understanding their values and projecting relevant communications.
  • Maintain a full grasp of the latest digital marketing trends and best practices.
  • Proven experience working with brands and handling ROI and conversion management.
  • Familiarity with SEO, PPC, Google AdWords, Web Master tools, paid social, mobile, and affiliates management.
  • Able to collaborate effectively with various teams, including design, development, and social media.
  • Experience with email marketing, Google Analytics, and CMS platforms, preferably Magento.
  • Strong understanding of concepts and practical experience providing excellent customer experiences online and creating usable online journeys.


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