Conversion Rate Optimisation Expert

5 days ago


Saddar Town, Pakistan IBG consulting Full time
Job Summary

We are seeking an experienced PPC Specialist to join our team and drive business growth through paid advertising efforts. In this role, you will be responsible for developing and executing strategies to improve campaign performance and ROI.

Responsibilities
  • Develop and implement campaign strategies to achieve business objectives
  • Analyse website traffic, engagement metrics, and conversion rates to inform campaign optimisations
  • Collaborate with internal stakeholders to integrate paid advertising efforts with broader business objectives
  • Stay up-to-date with the latest industry trends, best practices, and platform updates to drive continuous improvement
Requirements
  • Minimum 2 years' experience in SEM and Facebook Ads
  • Proven track record of delivering high-performing campaigns
  • Excellent analytical and problem-solving skills
  • Strong communication and collaboration skills


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