Senior Digital Marketing Specialist

3 days ago

Rawalpindi Cantonment, Pakistan beBeeDigitalMarketer Full time 1,200,000 - 1,500,000
Job Description

We are seeking a skilled digital marketing professional to lead our online presence and engage with customers through various channels.

Key Responsibilities:
  • Analyse market trends and develop targeted digital marketing campaigns to increase brand visibility and drive website traffic.
  • Oversee the social media strategy to maintain a strong online presence, create engaging content, and manage user interactions.
  • Ensure the website(s) are up-to-date, user-friendly, and optimised for search engines, providing a seamless user experience.
  • Create and publish high-quality content on our website and social media platforms to attract and retain customers.
  • Analyse website traffic flow and track key performance indicators, such as bounce rates and conversions, to inform future marketing strategies.
  • Continuously improve Search Engine Optimisation (SEO) to enhance the website's ranking and online visibility.
  • Fix errors and bugs in online content to ensure a smooth user experience.
  • Develop and implement online advertising campaigns to reach our target audience and increase brand awareness.
  • Edit and post multimedia content, including videos, podcasts, and audio files, to diversify our content offerings.
  • Organise webinars and webcasts to educate our audience on industry trends and best practices.
  • Create compelling email marketing campaigns to effectively communicate with our target audience.

We are looking for someone who is passionate about staying ahead of the curve in digital marketing and can help us drive business growth through innovative strategies.

Please note that we value creativity, enthusiasm, and a proactive approach in this role.

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