Senior Consumer Insight Professional

4 days ago

Karachi, Sindh, Pakistan beBeeMarketResearch Full time 2,000,000 - 2,500,000

Market Research Analyst

Consumer insights are crucial for businesses to make informed decisions and drive growth. As a Market Research Analyst, you will play a vital role in collecting, processing, and analyzing data to identify trends and patterns.

Job Overview

This is a challenging opportunity to work with large datasets, leveraging your analytical skills to deliver actionable insights that support business objectives.

Responsibilities:
  • Collect and process large datasets from various sources, including market research reports and customer feedback.
  • Analyze the data using statistical tools and techniques to identify key trends and patterns.
  • Present your findings in a clear and concise manner, highlighting opportunities for business growth and improvement.
Requirements:
  • Bachelor's or Master's degree in Business Analytics, Data Science, Marketing, Statistics, or a related field.
  • 6-8 years of experience in market research, business intelligence, or data analytics, preferably in the FMCG or QSR industry.
  • Strong understanding of consumer behavior trends and market research methodologies.
Skill Set:
  • Excellent analytical and problem-solving skills, with the ability to turn data into actionable insights.
  • Proficiency in statistical software and programming languages such as R or Python.
  • Strong communication and presentation skills, with the ability to present complex ideas in a clear and concise manner.

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