Digital Marketing Strategist

2 days ago


Rawalpindi Cantonment, Pakistan beBeeDigital Full time
Search Engine Optimization Lead

We are seeking a seasoned digital marketing expert to lead our search engine optimization and marketing efforts.

About the Role

This position is responsible for managing all SEO activities, including content strategy, link building, and keyword strategy, to boost rankings on major search networks.

Key Responsibilities:
  1. Analyze data and identify trends to achieve maximum ROI in paid search campaigns.
  2. Monitor website analytics and PPC initiatives to inform campaign optimizations.
  3. Oversight of campaign expenses to ensure alignment with strategic objectives.
  4. Optimize copy and landing pages for search engine marketing effectiveness.
  5. Conduct ongoing keyword research, expansion, and optimization.
  6. Implement search engine optimization recommendations based on competitor analysis and industry best practices.
  7. Develop and execute link building strategies to enhance online visibility.
  8. Collaboration with the development team to ensure SEO best practices are integrated into newly developed code.
  9. Work with editorial and marketing teams to drive SEO considerations in content creation and programming.
  10. Recommendations for website architecture, content, linking, and other enhancements to improve SEO positions for target keywords.
Requirements

We are looking for an experienced SEO professional who can drive results-oriented search engine marketing strategies. The ideal candidate will have expertise in SEO and SEM, with a strong analytical mindset and excellent communication skills.

Benefits

The successful candidate will be rewarded with opportunities to grow professionally, work with a talented team, and contribute to the company's success.



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