
Performance Marketing Lead
6 days ago
Job Title:
Performance Marketing Lead.
We are seeking an experienced Performance Marketing Lead to join our team.
Main Responsibilities:- Develop and implement performance marketing strategies
- Manage performance marketing budgets and track ROI
- Analyze campaign performance data to optimize ad spend
- Collaborate with cross-functional teams to achieve marketing goals
- 3+ years of experience in online advertising, media buying, or ad management
- Proven track record of success in driving business growth through online advertising campaigns
- In-depth knowledge of online advertising platforms, including Google Ads, Facebook Ads, and LinkedIn Ads
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
- Excellent communication and project management skills, with the ability to collaborate with cross-functional teams
- Bachelor's degree in Marketing, Business, or a related field
- Experience with ad serving and tracking technologies, such as Google Tag Manager and Adobe Analytics
- Knowledge of programmatic advertising and demand-side platforms (DSPs)
- Certification in Google Ads, Facebook Ads, or other online advertising platforms
- Experience with marketing automation platforms, such as Marketo or Pardot
- Experience: 3 + years
- Location: Karachi
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