Strategic Business Development Liaison

3 days ago

Lahore, Punjab, Pakistan beBeeRelationship Full time 4,000,000 - 8,000,000

Job Title:

Corporate Liaison Specialist

About the Role
  • We seek an accomplished Corporate Liaison Specialist to foster strong relationships with various brands, ensuring a mutual understanding of marketing goals and objectives.
  • The successful candidate will serve as the primary point of contact for PR and marketing agencies, coordinating campaigns and communicating company needs effectively.
  • This role involves developing and implementing comprehensive PR strategies that effectively promote the company's image, products, and services through various channels.
  • The specialist will cultivate and maintain relationships with media outlets, crafting and distributing press releases, organizing press conferences, and handling public inquiries in a timely manner.
  • Key responsibilities include planning and executing PR events, such as product launches or press days, ensuring they align with the company's brand and PR goals.
  • The position also entails overseeing the creation of engaging and relevant content for various platforms, including social media, company website, and press materials.
  • An additional responsibility is developing and implementing crisis communication strategies, providing guidance and support during crises to mitigate negative publicity and maintain the company's reputation.
  • The Corporate Liaison Specialist will track and analyze PR campaigns' performance using various metrics, providing reports on campaign effectiveness and ROI to stakeholders.
  • Mentorship and guidance of PR team members are also essential aspects of this role, managing team workflow and ensuring professional development opportunities.
Requirements
  • A Bachelor's degree in Public Relations, Communications, Marketing, or a related field is required.
  • Proven experience in PR, media relations, or brand management is necessary.
  • Excellent communication, writing, and presentation skills are essential for success in this role.
  • Strong networking and relationship-building abilities are crucial for building and maintaining strong partnerships.
  • Knowledge of social media and digital marketing trends is highly valued.
  • The ability to work under pressure and manage crises effectively is a must-have skill for this position.
Perks and Benefits
  • A competitive salary and performance-based bonuses are offered.
  • This is a 100% onsite role with some flexibility depending on workload. Remote work may be possible in some cases.
  • Opportunities for professional growth and development are available.
  • A collaborative and supportive work environment is guaranteed.

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