
Area Sales Director
6 days ago
Job Title: Area Sales Manager
Key Responsibilities:
- Lead the sales team in implementing company strategies and developing plans to address local business needs.
- Train and motivate the team to achieve short-term company objectives and long-term organizational strategy.
Achievable Objectives:
- Set clear and SMART objectives to ensure delivery of AOP and Strat Plan in line with Regional goals and cascade locally to territory team.
- Estimate and analyze category development potential for each category within FLP and create subsequent plans to consistently grow shares in each category.
Productivity and Financials:
- Ensure smooth flow of information to ZSM & Sales Director to aid strategic decision making and ensure all financial & sales data is factually correct.
- Monitor & manage trade discounts with TSOs month on month.
- Implement quality & control measures at distributor outlets – FIFO, stock numbers etc.
Market Share:
- Accountable for improving market share through identification of untapped channels, new towns, brand and pack size & optimal rack productivity.
- Drive corporate marketing agenda with regional focus through customized local promotions.
Team Building:
- Assess and track team capability through ongoing feedback, regular review meetings & KPI tracking.
- Conduct core skills assessment with DRs and DSRs to ensure strong coaching and selling skills.
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