Lead Performance Marketing Specialist

7 days ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

This is an exciting opportunity to lead our digital marketing efforts and drive business growth.

The ideal candidate will have a strong background in digital marketing, with experience in leading digital campaigns, managing ad tech platforms, and optimizing conversion funnels.

Key responsibilities include designing and executing 360° digital media plans, managing digital media budgets, collaborating with creative teams, and developing conversion optimization strategies.

A/B testing, multivariate testing, and user behavior analysis are also essential skills for this role.

The successful candidate will have strong analytical rigor, proficiency in AppsFlyer, Google Analytics, Firebase, and campaign tracking setup.



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