Senior Digital Media Strategist

1 week ago


Karachi, Sindh, Pakistan beBeeMarketing Full time 900,000 - 1,200,000
Job Description

We are seeking a Senior Paid Marketing Specialist to lead our paid marketing efforts across multiple platforms.

The ideal candidate will have hands-on experience managing multi-platform ad campaigns and driving growth through data-driven strategies.

Key Responsibilities
  • Plan, execute, and optimize full-funnel paid marketing campaigns across LinkedIn Ads, Meta Ads, Google Ads, and Bing Ads.
  • Conduct keyword research, audience segmentation, and A/B testing to maximize performance.
  • Collaborate with design/content teams to create and manage ad creatives.
  • Track, analyze, and report on campaign performance using analytics tools.
  • Stay up-to-date with the latest trends and platform updates across all major ad networks.
  • Implement and manage tracking pixels, UTM parameters, and conversion events.
  • Collaborate with sales and product teams to align campaign goals with business objectives.


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