Digital Marketing Insights Analyst

4 days ago


Karachi, Sindh, Pakistan beBee Careers Full time

Synergize data analysis expertise with business acumen to develop and execute effective digital marketing strategies.

  • We seek an experienced Digital Marketing Analytics Specialist to join our team. Key responsibilities include managing and analyzing large datasets, identifying trends, and communicating insights to stakeholders.
Main Objectives:
  • Develop and maintain dashboards, data visualizations, and campaign reports.
  • Monitor digital media and marketing trends to stay up-to-date on industry developments.
  • Collaborate with cross-functional teams to align digital marketing efforts with business objectives.
  • Utilize technical skills to optimize campaign performance and improve ROI.
Necessary Skills and Qualifications:
  • Bachelor's degree in marketing or a related field.
  • 5+ years of experience with digital marketing analytics and reporting tools, including Google Analytics, GA4, Google Tag Manager, and other visualization tools.
  • Expertise in data lakes and data platforms for marketing purposes.
  • Excellent analytical and problem-solving skills.
  • Strong communication and collaboration skills.


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