Data-Driven Digital Marketing Lead

3 days ago


Lahore, Punjab, Pakistan beBeeDigital Full time

Our goal is to scale customer acquisition through data-driven paid marketing.

We are seeking a results-driven PPC Specialist to own and execute our paid lead generation strategy in the US market. The ideal candidate will have hands-on experience managing Google Ads for e-commerce, with a proven track record of driving high-quality leads and sales.

Key Responsibilities
  • Develop, manage, and optimize PPC campaigns (Google Search, Shopping, Performance Max).
  • Conduct keyword research, write compelling ad copy, and perform rigorous A/B testing.
  • Analyze performance data to maximize ROAS and minimize CPA.
  • Implement and monitor conversion tracking using GA4.
  • Report on campaign performance and provide data-backed insights.
Must-Have Qualifications
  • 5+ years of experience managing Google Ads for e-commerce.
  • Proven expertise in lead generation and conversion optimization.
  • Expert in Google Ads, GA4, and Google Merchant Center.
  • Data-obsessed with strong analytical skills in Excel/Sheets.
  • Excellent communication skills.


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