Performance Marketing Manager

6 days ago

Lahore, Punjab, Pakistan CottonsClout Full time 900,000 - 1,200,000 per year

Company Description

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Role Description

This is a full-time on-site role for a Performance Marketing Manager at CottonsClout, located in Lahore. The Performance Marketing Manager will be responsible for planning, executing, and optimizing online marketing campaigns across various platforms including Meta, Google, and Shopify. Day-to-day tasks include managing PPC campaigns, analyzing performance metrics, conducting market research, and collaborating with the creative and product teams to ensure cohesive marketing strategies. The role also involves budget management, performance reporting, and continuous optimization to maximize ROI.

Qualifications

  • Experience with Meta, Google Ads, and Shopify
  • Skills in PPC (pay-per-click) advertising and campaign management
  • Strong analytical skills and proficiency in performance metrics and KPIs
  • Knowledge of SEO and SEM strategies
  • Excellent communication skills and ability to work collaboratively
  • Ability to work independently and manage multiple projects simultaneously
  • Bachelor's degree in Marketing, Business, or related field
  • Experience in the e-commerce industry is a plus

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