Performance Marketing Specialist

5 days ago

Lahore, Punjab, Pakistan Matlay Ventures Full time 1,200,000 - 3,600,000 per year

Job Title: Performance Marketing Specialist

Company: Matlay

Location: Y Block, DHA Phase 3, Lahore

Employment Type: Full-Time (On-site)

Experience Required: 1–3 Years

About the Role

Matlay is seeking a data-driven and creative Performance Marketing Specialist to manage and optimize our digital advertising campaigns. The ideal candidate should be highly analytical, results-oriented, and experienced in running paid campaigns across social and digital platforms.

Key Responsibilities

  • Plan, execute, and optimize paid marketing campaigns across Meta Ads, Google Ads, TikTok, and other relevant platforms.
  • Monitor campaign performance and ensure KPIs such as ROAS, CPC, CTR, and conversions are achieved.
  • Conduct A/B testing for creatives, audiences, landing pages, and ad formats.
  • Work closely with content and design teams to develop high-performing ad creatives.
  • Manage and allocate monthly budgets efficiently across campaigns.
  • Analyze data, prepare performance reports, and identify areas for improvement.
  • Stay updated with digital trends, new ad formats, and industry best practices.
  • Track conversions, set up pixels, and manage events using tools like Meta Events Manager and Google Tag Manager.
  • Optimize campaigns for conversions, lead generation, app installs, and remarketing.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1–3 years of hands-on experience in performance marketing.
  • Strong understanding of PPC, Facebook Ads Manager, Google Ads, and analytics tools.
  • Experience in building custom audiences, remarketing, and lookalike campaigns.
  • Ability to analyze data and make insights-driven decisions.
  • Strong communication and teamwork skills.
  • Experience with SEO or email marketing is a plus (optional).

Nice to Have

  • Experience with e-commerce, SaaS, or mobile app marketing.
  • Knowledge of marketing automation tools.
  • Familiarity with CRM and customer retention strategies.

What We Offer

  • Competitive salary based on experience.
  • A creative, collaborative, and growth-focused work environment.
  • Learning and upskilling opportunities.
  • Exposure to high-impact marketing campaigns.

Job Type: Full-time

Work Location: In person

  • Performance Marketing Specialist

    1 week ago

    Lahore, Punjab, Pakistan Lestars Management Consultancy Full time 2,400,000 per year

    Experience Required: 2–4 yearsReporting To: Head of Growth / Marketing LeadIndustry: AI, SaaS, or Tech About Us:We're a fast-growing tech-driven company building cutting-edge digital solutions. We're lookingfor a results-oriented Performance Marketing Specialist who thrives on data, creative testing,and ROI-driven growth strategies. If you're passionate...

  • Performance Marketer

    5 days ago

    Lahore, Punjab, Pakistan Ceptrum Full time 480,000 - 960,000 per year

    We're looking for a Performance Marketing Specialist who has hands-on experience managing and scaling USA-based digital campaigns.Key Responsibilities:Plan, execute, and optimize performance marketing campaigns across Google, Meta, and other digital platforms.Manage ad budgets, A/B testing, and audience segmentation for maximum ROI.Track and analyze campaign...

  • Performance Marketer

    5 days ago

    Lahore, Punjab, Pakistan Oxford Management Consultancy Full time 1,200,000 - 2,400,000 per year

    Position: Performance Marketing Specialist / ManagerLocation: GulbergExperience Required: 3–6+ yearsIndustry Preference: Real Estate or LogisticsRole OverviewWe are looking for a results-driven Performance Marketer to lead paid advertising, lead generation, and ROI-focused digital campaigns. The ideal candidate must have proven expertise in running...

  • Performance Marketer

    2 weeks ago

    Lahore, Punjab, Pakistan Empire Visa Consultants Full time 1,000,000 - 1,200,000 per year

    About the Role:We are looking for a highly driven and versatile Performance Marketing & E-Commerce Specialist with proven expertise in Digital Marketing, Amazon Account Management, E-Commerce Operations, and Customer Support. This is a multi-dimensional role where you will be responsible for managing paid media campaigns, optimizing e-commerce channels, and...

  • Sales And Marketing Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan VISIBLE MARKETING SOLUTION Full time

    Location:Remote | Full-TimeIndustry:Digital Marketing, SEO, Website DevelopmentExperience Level:Mid to SeniorSalary:Commission Based 10 to 15% on every sale (Performance-Based)Are you a driven and dynamicSales & Marketing Specialistwith a passion for closing deals and helping businesses grow online? We're looking for someone who can confidentlysell digital...

  • Performance Marketing Specialist

    3 days ago

    Lahore, Punjab, Pakistan HAICHUAN FOODS Full time 2,000,000 - 3,000,000 per year

    Job SummaryWe are seeking an experienced and results-oriented Performance Marketing Team Lead to drive both B2B and B2C marketing campaigns across digital platforms including LinkedIn, Meta (Facebook/Instagram), and Google.The ideal candidate will be responsible for building and managing data-driven marketing strategies that generate qualified leads, boost...

  • Performance Marketing Manager

    1 week ago

    Lahore, Punjab, Pakistan HR POD - Hiring Talent Globally Full time 9,000,000 - 12,000,000 per year

    Requirements:Bachelors/Masters degree in Marketing, Business Administration, or related field.8+ years of experience in performance marketing, with proven leadership in multi-brand digital environments.Demonstrated success in managing large-scale multi-channel campaigns with measurable ROI and growth impact.Strong expertise in Google Analytics (GA4), Tag...

  • Performance Marketing Specialist

    5 days ago

    Lahore, Punjab, Pakistan Tecaudex Full time 300,000 - 600,000 per year

    Location: Lahore, PakistanEmployment Type: Full-timeExperience Level: 3-4 yearsAbout the Role:As a Google Ads Manager, you'll be responsible for planning, executing, optimizing, and scaling our paid marketing campaigns across various digital channels. You'll use data, creativity, and channel expertise to drive qualified leads, sales conversions, and brand...

  • Advertising Specialist

    2 weeks ago

    Lahore, Punjab, Pakistan MadMen Marketing Full time 900,000 - 1,200,000 per year

    Hiring: Ads Expert Job: Ads Expert Experience: 3+ years. Location: Remote & Onsite Requirements: Google & Meta Ads Specialist for the US market (B2B Marketing Agency)If you have a strong track record in running successful ad campaigns, let's connectHiring #AdsExpert #RemoteWork #B2BMarketing

  • Performance Marketer

    5 days ago

    Lahore, Punjab, Pakistan Simplex Technology Solutions Full time 900,000 - 1,200,000 per year

    We're looking for an SEO Specialist to supercharge our online presence, boost rankings, and grow our digital footprint. You'll take ownership of SEO strategy, content optimisation, and reporting, working closely with our web development team, digital agency and business stake holders to deliver measurable results.What you'll be doing:Define and report on...